The Mirror of Business Performance
For (You) Business Owner: How Your Personal Results Can Crash Your Business
Imagine this scenario: the world's most skilled race car driver is given the best sports car for racing. Now, picture the exact vehicle in the hands of the least competent driver. Finally, envision the most experienced driver with the worst car for racing.
In the world of commerce, we often overlook a similar scenario. We don't bat an eye when an inexperienced entrepreneur or founder leads a promising business. Yet, we’d be outraged if our favourite race car driver were given a subpar vehicle.
This newsletter is for those seasoned players in the game, those who've been at it for six to ten years.
This is for those who've poured time, money, and energy into their businesses for years yet still grapple with underperformance. For those who blame the macro environment for their lacklustre results. For those constantly searching for external reasons for their lack of success but rarely find it.
My intention isn't to insult but to provoke introspection. I want to help you realise that your business reflects your actions, decisions, and choices.
It's a mirror projecting your values, habits, dreams, attitude, imagination, and commitment.
Your business can only perform at a desirable level if you're performing at that level.
Yes, employees and other stakeholders can influence the direction of the business, but there's a difference between influence and control.
As the driver, you have the ultimate control over the direction of your business. Regardless of the obstacles you encounter on your journey, you hold the steering wheel until you choose to hand it over to someone else. And even then, your decision to relinquish or delegate control determines where the business ends.
The message is clear: Your business is a reflection of yourself. If things aren't going as planned, it's time to look hard at your life. Not a cursory glance but a deep, introspective examination with the intent to learn and gain a better understanding of yourself.
I could provide a list of dos and don'ts, but if you've been in business for over three years, you don't need a sermon. You'll need to review your results and reflect on their meaning.
Nothing I can say will help you more than your introspection and reflection. You've probably heard it all before. So, I'll make your life easier by ending here.
Now, it's up to you to examine the areas where results are lacking and reflect on how you're doing in those areas in your own life.
Wishing you all the best on your journey to self-discovery and business success.
